The story of $Pizza begins with a legendary moment in cryptocurrency history — the 2010 "Bitcoin Pizza Day." On May 22, programmer Laszlo Hanyecz made headlines by spending 10,000 BTC to buy two pizzas. This simple transaction marked Bitcoin’s first real-world application and laid the foundation for digital currency adoption. Fast forward to today, and that iconic event has inspired **$Pizza**, the first meme coin built on the Bitcoin blockchain via the BRC-20 standard.
More than just a nostalgic tribute, $Pizza represents innovation, community consensus, and the evolving utility of Bitcoin. As a BRC-20 token inscribed directly onto Bitcoin’s blockchain using Ordinals, it brings a new dimension to one of the world’s most secure networks.
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What Is $Pizza?
$Pizza is a decentralized, community-driven meme coin launched on the Bitcoin network under the BRC-20 token standard. It commemorates Bitcoin’s first real-world purchase and celebrates the spirit of decentralization, freedom, and financial experimentation.
Unlike tokens on Ethereum or other smart contract platforms, $Pizza leverages Bitcoin's immutability and security through ordinal inscriptions, making it one of the most unique entries in the growing BRC-20 ecosystem.
With over 84,000 holders and nearly 950,000 total transactions, $Pizza has quickly gained traction as a symbol of Bitcoin culture and on-chain heritage.
Key Features of $Pizza
- ✅ First 5-byte BRC-20 coin – A technical milestone in inscription efficiency
- ✅ Fully community-owned – No team allocations or private holdings
- ✅ Airdropped by UniSat – Distributed freely to over 200,000 addresses
- ✅ Burned unclaimed supply – Ensures fairness and scarcity
- ✅ High market potential – Backed by strong historical narrative and growing adoption
The Journey of $Pizza: From Concept to Reality
Phase 1: The Birth of Bitcoin
In 2009, Satoshi Nakamoto released the Bitcoin white paper and launched the network. This marked the beginning of decentralized finance — a system where individuals could transact peer-to-peer without intermediaries.
Phase 2: Bitcoin Pizza Day (May 22, 2010)
Laszlo Hanyecz’s purchase of two pizzas for 10,000 BTC became a cultural milestone. Though seemingly extravagant in hindsight, this act proved Bitcoin could be used for everyday transactions — a pivotal step toward mainstream acceptance.
“Today, I ordered two pizzas… delivered in about 30 minutes.” – Laszlo Hanyecz, Bitcointalk post
This moment is now celebrated annually as Bitcoin Pizza Day, a global event honoring Bitcoin’s practical utility.
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Phase 3: The $Pizza Inscription (2024)
To honor this legacy, UniSat inscribed $Pizza on the Bitcoin blockchain on March 31, 2024. The deployment concluded on June 5, 2024, with inscriptions spanning from #66796189 to #71393287.
Over 200,738 Bitcoin addresses received an airdrop of $Pizza tokens. Any unclaimed tokens were sent to irrecoverable addresses, ensuring no central entity retained control.
Notably:
- No pre-mine or team reserve
- No ongoing development tax or fees
- Purely community-governed
This fair launch model reinforces trust and aligns with Bitcoin’s ethos of decentralization.
How to Buy $Pizza Tokens
While $Pizza cannot be traded on traditional exchanges like fiat-based pairs, it is available through decentralized platforms built for BRC-20 assets.
Here are two primary ways to acquire $Pizza:
Option 1: Buy via Unisat Marketplace
Unisat is one of the leading marketplaces for BRC-20 tokens. You can purchase $Pizza directly using your self-custody wallet.
Steps:
- Install a compatible wallet (e.g., UniSat Wallet or OKX Wallet)
- Fund your wallet with BTC
- Visit the Unisat BRC-20 marketplace
- Search for $Pizza and place your order
Option 2: Swap on PizzaSwap
For users looking to trade other BRC-20 tokens for $Pizza, PizzaSwap offers a seamless decentralized swap experience.
Steps:
- Connect your wallet to PizzaSwap
- Select your input token (e.g., $ORDI or $SATS)
- Choose $Pizza as the output
- Confirm the transaction and wait for blockchain confirmation
These platforms empower users to take full control of their assets while participating in the growing BRC-20 economy.
Exchange Listings & Market Potential
The $Pizza community is actively engaging with major centralized exchanges (CEXs) to expand accessibility. As of now, **more than 10 exchanges** have already listed $Pizza, increasing liquidity and visibility across global markets.
Given its cultural significance and strong holder base, analysts see substantial growth potential in $Pizza as both a collectible asset and a symbol of Bitcoin’s evolution.
Its status as the first meme coin on Bitcoin gives it a unique edge in the race for BRC-20 dominance — especially when compared to newer, less historically rooted tokens.
Frequently Asked Questions (FAQ)
What is a BRC-20 token?
BRC-20 is an experimental token standard built on Bitcoin using the Ordinals protocol. It allows users to inscribe JSON-based data onto satoshis, enabling fungible token creation similar to Ethereum’s ERC-20 — but natively on Bitcoin.
How do I buy BRC-20 $Pizza tokens?
You can buy $Pizza on platforms like Unisat Marketplace or swap for it on PizzaSwap. You’ll need a compatible Bitcoin wallet (like OKX Wallet or UniSat Wallet) funded with BTC to complete the transaction.
How was the BRC-20 $Pizza token created?
$Pizza was inscribed on March 31, 2024, using ordinal data encoding. It was airdropped to over 200,000 addresses in celebration of Bitcoin Pizza Day. The project has no central team or private allocations.
What’s the difference between BRC-20 and ERC-20 tokens?
ERC-20 tokens run on Ethereum and support smart contracts, while BRC-20 tokens are inscribed directly on Bitcoin’s blockchain without smart contract functionality. BRC-20 is simpler and more experimental but benefits from Bitcoin’s unmatched security.
Why is $Pizza considered fashionable?
$Pizza combines internet culture, historical significance, and technical innovation. Its link to the original Bitcoin pizza transaction creates emotional resonance within the crypto community, driving demand beyond pure speculation.
Is $Pizza a good investment?
While all crypto investments carry risk, $Pizza stands out due to its strong community backing, limited supply mechanics (via burned unclaimed tokens), and symbolic value. Many view it as a long-term cultural artifact of the Bitcoin ecosystem.
Join the $Pizza Movement
$Pizza is more than a token — it’s a celebration of where Bitcoin started and where it’s going. By combining meme culture with blockchain innovation, it bridges generations of crypto enthusiasts and invites new participants into the world of ordinal inscriptions.
As the BRC-20 ecosystem expands, early adopters of projects like $Pizza may find themselves at the heart of a new wave of on-chain creativity.
Whether you’re a long-time HODLer or new to Bitcoin-based tokens, $Pizza offers a fun, meaningful way to engage with cryptocurrency history — one slice at a time.
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$Pizza, BRC-20, Bitcoin meme coin, Ordinals protocol, Bitcoin Pizza Day, first real Bitcoin transaction, decentralized token, blockchain inscription